Showing posts with label Business. Show all posts
Showing posts with label Business. Show all posts

Friday, April 24, 2009

Twitter and Chicken. Birds of a Feather

KFCImage via Wikipedia

When Popeye's Chicken posted their first tweet, there was not much fanfare. As a matter of fact, very few people noticed outside of Joe from SocializedPR.com. Now that Popeye's, KFC and Church's Chicken all have Twitter accounts, maybe things will get interesting. So far, these fast food giants have been online fine feathered friends (oh come on, you KNEW that alliteration was coming) . @kfc_colonel has commended @PopeyesChicken for having such great friends. Meanwhile, @ChurchsChicken shows no shortage of self-appreciation.

With KFC's Unfry Day coming up and its partnership with @oprah to offer free Kentucky Grilled Chicken Two-Piece Meal Coupon, we shall see if the combination of a Twitter presence and free food will boost sales for the Colonel. Is it just

Popeyes Chicken & BiscuitsImage via Wikipedia

a coincedence that the very next day, Church's will announce its “Renewed Community Focus” and call to put away gimmicks and get down to the business of “Community”? Now that many consumers are staying home and cooking for themselves, are we in for a kinder gentler fast food war? (I blame Obama and hope.)

But, seriously, I can't help but to wonder how difficult it must have been to convince the key decision makers of these companies to buy into the social media hype.

See what happens when your Marketing Director doesn't recognize genius quickly enough. Your company name goes on sale to the highest bidder. No worries. Somehow, I don't believe any of these Tweet'amis campaigns will compare to Burger King's Subservient Chicken, anyway.

Church's ChickenImage via Wikipedia

Current "blue crescent" logo (1999–p...Image via Wikipedia


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Image representing Twitter as depicted in Crun...Image via CrunchBase

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Contact staff writer JC Lamkin at 215-843-1039 or jclamkinpmp@gmail.com


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Thursday, February 5, 2009

Social Networking for Businesses Comes to the Mt. Airy Business Association

Philadelphia, PA, --- “Ask the average business owner if a commitment to social networking is a part of their business plan and you may receive a raise of an eye brow in response,” says Kim Miller, MABA President. Many business owners don't realize that their customers are online discussing their business. Social sites like Facebook, Twitter and LinkedIn are fast becoming an essential aspect of any businesses marketing mix.

Image representing Facebook as depicted in Cru...Image via CrunchBase


Thursday, February 12, 2009
8:15 - 9:50 a.m.
Carson Valley School
6700 Germantown Avenue
FREE
Participants should RSVP via http://philadelphia-social-networking.eventbrite.com/

Participants should RSVP via http://philadelphia-social-networking.eventbrite.com/

All are welcome to attend the Mt. Airy Business Association’s February
Program, Social Networking for Businesses, on Thursday, February 12, 2009 at
Carson Valley School 6700 Germantown Ave, Philadelphia, PA. 19119. The
Association’s regular monthly meeting is held on the second Thursday of every
month. We begin at 8:15 a.m. with networking and a light breakfast,
at 9:00 the formal program begins with updates from MABA committees and members
and the workshop immediately follows. Meeting adjourns at 9:50 a.m.

This interactive workshop will be facilitated by JC Lamkin, PMP,
president of Gypsy Lane Technologies
(GLT), a professional Internet solutions company. GLT specializes
in best-in-class social media, webcasting, online marketing,
Flash multimedia and content management solutions. GLT features an
integrated team of web consultants, creative designers, writers, coders and
marketing professionals who know how to get online results. Ms.
Lamkin will also be available to sign copies of her book, “Fabulous &
Tech-Filled, Volume 1
”.

_____________________________________________________________________________
Contact staff writer Karen Haber at 215-843-1039





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Friday, December 12, 2008

The New *improved* salesforce.com - Fact or Fiction

Image representing Salesforce as depicted in C...Image via CrunchBase, source unknownAs salesforce.com's Success in the Cloud Tour touched down on Philadelphia's Columbus Boulevard earlier this week, Customer Relationship Management (CRM ) gurus, admins and trainers began to wonder if this tour would huff, puff, or blow the CRM house down.

Turns out, it did none of the above. The Success in the Cloud Tour simply reestablished sf.com's position as a "force" to be reckoned with. With over 8 kiosks, salesforce showed off its mobile, training, AppBuilder and foundation products. As heard here, salesforce.com has embraced cloud computing and mashables:



By taking full advantaged of Google Docs, salesforce.com has made certain that non-profit organizations can perform day-to-day operations as efficiently as for-profit entities.

The feature that impressed this reporter the most was the opportunity splits. Having planned CRM implementations, customized salesforce.com and trained sales managers in a previous life, I've noticed that many sales people are very territorial. If they do not get credit for bringing home a sale, things could get ugly fast. With opportunity splits, no one will get hurt. So, salesforce.com in its own way is promoting non-violence in the workplace :-)

Users are always looking for a way to easily organize, access and report on their contacts and projects. salesforce.com is a great way to manage all of these tasks. Don't believe me, try salesforce.com for free, but don't fall in love with it until you have checked out its ticket price. If you are a micro-business owner, take a look at my review of OfficeInteractive. As far as pricing and ease of use goes, it may be more your speed.
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Contact staff writer JC Lamkin at 215-843-1039 or jclamkinpmp@gmail.com.

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Monday, September 22, 2008

Using the Animation Features in PowerPoint

Microsoft Office PowerPoint (Windows)Image via Wikipedia
Animation of text and objects is a popular PowerPoint feature. Many presenters find it exciting news to add a special visual or sound effect to text or an object. For example, you can have your text bullet points fly in from the left, one word at a time, or hear the sound of applause when a picture is uncovered.

There are several considerations when planning your animation effect.

Animate text by letter, word, or paragraph
Animate the text you want with an entrance, emphasis, exit, or motion path effect.
Add an entrance, emphasis, or exit animation

To add effects to your presentation follow the steps below and view the attached video for illustration.

Open the presentation you want to add animation to and do one or both of the following:
Apply a preset animation scheme

If you only want to apply the animation scheme to a few slides, click the Slides tab, and select the slides you want.
On the Slide Show menu, click Animation Schemes.
In the Slide Design task pane, under Apply to selected slides, click an animation scheme in the list.
If you want to apply the scheme to all slides, click the Apply to All Slides.

Apply a custom animation
  1. In normal view, display the slide that has the text or objects you want to animate.
  2. Select the object you want to animate.
  3. On the Slide Show menu, click Custom Animation.
  4. In the Custom Animation task pane, click , and do one or more of the following:
  5. If you want to make the text or object enter the slide show presentation with an effect, point to Entrance and then click an effect.
  6. If you want to add an effect to text or an object that is on the slide, point to Emphasis and then click an effect.
  7. If you want to add an effect to text or an object that makes it leave the slide at some point, point to Exit and then click an effect.
  8. Note The effects appear in the Custom Animation list, top to bottom, in the order you apply them. The animated items are noted on the slide by a non-printing numbered tag that correlates to the effects in the list. This tag does not show up in the slide show view.

Tip

If you preview animations for a slide using the Play button on the Custom Animation task pane, you do not need to click to trigger any animation sequences. To preview how triggered animations work, click the Slide Show button instead.

Add a motion path

In normal view, display the slide that has the text or objects you want to create a motion path for.
Select the text item or object you want to animate.
For text items, you can select a placeholder or paragraph (including a bullet).

If the Custom Animation task pane is not displayed, on the Slide Show menu, click Custom Animation.
In the Custom Animation task pane, click , point to Motion Paths, and do one of the following:
Apply a preset motion path

Click a preset path or click More Motion Paths to choose from more options.

Create a custom motion path

Point to Draw Custom Path and then do one of the following:
  1. Click Freeform to draw a path with both curved and straight segments. Drag to draw freehand shapes; click and move the mouse to draw straight lines.
  2. Click Scribble and drag to draw a path that looks more like it was drawn with a pen or to create smooth curves.

Click Line and drag to draw a straight path.
Click Curve and click where you want the curved path to start, and then continue to move the mouse and click wherever you want to add a curve.
Do one of the following:
If you want to end the freeform or curved path and leave it open, double-click at any time.
If you want to end a line or scribbled path, let go of the mouse button.
If you want to close a shape, click at its starting point.

Tip

To make the path mimic an exit effect, set effect options to fade or hide the item after the animation plays, or draw the motion path off the slide.
In the Custom Animation task pane, in the Custom Animation list, click the animated text item that you want.
Click the arrow, click Effect Options, and then do one or more of the following:
If you want to animate by letter, on the Effect tab, in the Animate text list, click By letter.
If you want to animate by word, on the Effect tab, in the Animate text list, click By word.
If you want to animate by paragraph level or bullet, on the Text Animation tab, in the Group Text list, click an option.
Note If you want a delay in action between letter, word, or paragraph animations, on the Timing tab, enter a number in the Delay box.

Tip

To animate the text all at once, on the Effect tab, in the Animate text list, click As one object.







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Friday, September 19, 2008

City of Philadelphia, CIO, Allan Frank joins us


Allan Frank
Chief Information Officer
Division of Technology
City of Philadelphia


During program for Saturday, September 20, 2008, we will review the insights and perspectives on the issues that matter most to the chief information officer (CIO) of the City of Philadelphia, including the most important one of all—aligning IT with overall goals with economic constraints. With 50% information and 50% inspiration, the CIO's journey through a city's challenges could propel that city to new heights.


From staffing to program development, a Chief Information Officer is consider the general of a city's tech army.


Allan Frank brings 35 years of knowledge in technology and business leadership to his position as Chief Information Officer for the City of Philadelphia. His background includes co-founder of a publicly-traded Consulting and Research company, Senior Partner in a Global Professional Services Firm, and extensive experience in setting strategy, implementing and operating core business processes, product development, marketing, internal IT management, software development and all facets of building a world-class technology/services organization. He is also a recognized as an expert in the areas of information delivery, decision support and knowledge management. Mr. Frank holds a Bachelor of Science in Accounting, Master of Science in Computer Science, and Master of Business Administration in Finance from Lehigh University and he is also a non-practicing Certified Public Accountant.


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Thursday, September 18, 2008

Twitter's New Layout


Image representing Twitter as depicted in Crun...Image via CrunchBase
The news and votes are in! Most of the estimated 1 million Twitter.com users like the new site design. In the new Twitter display, Tweet'amis will notice that following/followers/update status is located high on the page. Making this information more prominent allows users ease of access.

Fortunately, Twitter has a link to the "Notice something different?" blog post which details that changes which include customizations and speed improvements.

Overall, this change will most like not shock most Twitter users. Instead the change will be met with appreciation.

If you haven't yet, give it a try. You will be pleasantly surprised by how easy it is to view your replies, direct messages, favorites, and followers.

Most users experience a split second delay while Twitter tech made the change over to the new design. That alone is admirable. For most, a change over causes user anxiety and a subsequent lose of confidence in the platform. Certainly, many other providers could learn something from Twitter. I suspect that the Twitter staff was a flurry of high-fives after the change over. Well, allow us to high five also. Well done, Twitter.com. Well done.



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